The 2026 Bottom Line: In January 2026, ecommerce brands are paying an average $1.15 to $1.85 per click (CPC) and $9.50 to $12.00 per 1,000 impressions (CPM). However, high-performing Reels ads currently see costs as low as $0.45 CPC due to Meta’s aggressive algorithm favoring short-form video engagement. How much do Instagram ads...
You’ve spent hours picking the perfect products, crafting your brand identity, and syncing your catalog to platforms like Instagram. Your store looks professional, and your products are high-quality. But there is a silent hero on your website that is likely being underutilized: your product images. At Mbial Business, we specialize in helping store...
If you’re an ambitious small business owner using Squarespace for your online store, you likely jumped at the chance to use Meta Shops (on Facebook and Instagram) to showcase your products. It’s a fantastic idea: customers see a product they love, click ‘Add to Cart,’ and are seemingly seamlessly redirected to your website...
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