WooCommerce. It’s a name you hear everywhere in the e-commerce world. For many aspiring online store owners, it’s the first solution that comes to mind, often pitted against giants like Shopify. But what exactly is WooCommerce? Is it truly free? And how does it stack up against its competitors? Navigating the world of...
When it comes to selling online, platforms like Shopify and WooCommerce give you your own digital storefront. But what if you could tap into a massive, ready-to-buy audience without building a whole new website? That’s where Facebook Marketplace comes in. With over a billion users, it’s not just for clearing out old clutter...
In the ever-evolving landscape of digital commerce, few strategies have demonstrated the transformative power and sustained growth of influencer marketing. What was once considered a novel approach or a fleeting trend has firmly established itself as an indispensable pillar of modern ecommerce. By the close of 2025, the influencer marketing industry is projected...
In the ever-evolving world of e-commerce, building a loyal customer base goes far beyond simply selling products. It’s about fostering a sense of belonging, creating genuine connections, and turning customers into enthusiastic brand advocates. For WooCommerce store owners, Facebook Groups offer an unparalleled opportunity to achieve this. Unlike a static Facebook Page, a Group...
As a WooCommerce store owner, you’re constantly seeking ways to put your products in front of the right people at the right time. While standard ads have their place, there’s a more intelligent, automated, and highly effective advertising format that’s a game-changer for e-commerce: Dynamic Product Ads (DPAs) on Meta (Facebook and Instagram)....
In today’s e-commerce landscape, simply having a Shopify store isn’t enough. To truly expand your reach, capture new customers, and boost sales, you need to be where your audience spends their time: Facebook and Instagram. Meta’s platforms offer a powerful ecosystem for discovery, engagement, and direct commerce. By seamlessly connecting your Shopify store,...
If you’re already generating buzz and sales on Facebook Marketplace, you know its power. But what if you could effortlessly extend that reach, drive traffic back to your robust WooCommerce store, and centralize your e-commerce operations? Syncing your WooCommerce products to Facebook Marketplace and Shops is the key to unlocking this broader audience...
You’ve poured your heart into building your WooCommerce store, meticulously adding products and perfecting your branding. But if customers can’t find you in Google search results, all that hard work might go unnoticed. This is where WooCommerce SEO comes into play. Search Engine Optimization (SEO) for an e-commerce store is about making your...
Selling on Facebook Marketplace can be a fantastic way to reach local buyers and even those further afield. But few things are more frustrating than when your listings suddenly disappear, won’t renew, or get taken down for policy violations. It can feel like you’re shouting into the void!At Mbial Business, we understand these...
You’ve built your WooCommerce store, stocked it with fantastic products, and driven traffic to your site. But are those visitors turning into paying customers at the rate you’d hoped? This is where Conversion Rate Optimization (CRO) comes in. CRO is the process of improving your website to increase the percentage of visitors who...
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